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Business Simulations Experience Day

13/04/2023, 10:46:47

Exercise business thinking for winning results. Align your people behind your strategy.

In Celemi Enterprise™, teams act as companies competing for the same customers in a fierce marketplace. Each participant assumes a management role in Marketing and Sales, Development and Services, Planning and Delivery, Finance and Control. The goal? Earn short-term profit while creating long-term value. Over 8 years, teams annually win or lose customers based on the company’s offer and performance. Success is a calculated marathon, not a mad dash to the finish line.

Propel your company to the top with Celemi Enterprise – a fierce competition that ignites ambition and builds strategy.


  • Competition & pricing Operational efficientcy
  • Value propositions
  • Market Intelligence
  • Decision-making
  • Product portfolio management


Senior managers, middle managers, entrepreneurs and others with marketing, sales, business, and financial responsibilities.


09:00 - 12:00 _ May 20th, 2023


"Enterprise clarified and reinforced our message about our strategic priorities. The simulation setting really engaged the participants and triggered many interesting discussions."  - President and CEO, BE Group.

Useful application

Celemi EnterpriseTM is useful for companies focusing on:

  • targeting and selling to preferred customers.
  • developing and keeping on attreactive and profitable product portfolio.
  • getting th most out of people and processes.
  • creating a strong, sustainable brand.
  • communicating company strategy.
  • building common understanding of the big picture in each employee.

Key employee results

Through the tough competition of Celemi EnterpriseTM, participants learn to:

  • put strategy into practice-fast.
  • prioritize based on the right information.
  • attract the right customers and monitor customer satisfaction.
  • assess the company's most important value drivers.
  • understand the roles and benefits of strategy and branding.
  • use resources wisely.


  • Competition
  • Pricing
  • Value propositions
  • Operational efficiency
  • "Red and blue oceans"
  • Market intelligence
  • Position and branding
  • Product portfolio management
  • Planning and execution: strategic vs. operational dilemmas
  • Decision-making
  • Cross-functional collaboration

Seats are limited so registration will close soon, please book your seat before before: MAY 15th, 2023
Ms. Thuy – 093 815 2067
Email: thuy.nguyen@bemind.com.vn

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